LAS VEGAS - It's unlike any convention or trade show in Las Vegas. Thousands of college students are in Las Vegas this week for one reason: MTV's Spring Break.
"Honestly, the tickets were free, so that was a huge factor," said college student Stephanie Teasley. "We're like, ‘Okay, let's go,' and ‘Oh hey, it's MTV filming.' So, I was like, ‘Alright, let's go.'"
Wednesday night, the television network wrapped up its second day of taping star-studded, pool-side performances at the Palms casino resort. It's the second straight year MTV chose Las Vegas for its spring break destination.
Eric Conte is one of the people in charge of MTV's big celebration.
"It's fantastic. The weather's beautiful," he said. "Look around you. The skies are blue. The spring breakers are here. When they're here, and the artists show up, the job practically does itself for us, and we're excited."
Wherever the popular channel chooses to celebrate spring break, students follow. The exposure always generates more money for the economy.
"We make sure that when MTV comes in town, it's absolutely, hopefully, a positive business effect for the community. So hopefully, it works out great for the residents here, and we appreciate their support to bring us here," Conte said.
The final production, scheduled to air in April, promises at least a week's worth of advertising and marketing for Las Vegas on a national platform. The personal experience of visiting Las Vegas can attract more tourists and, in some cases, future residents.
"I always wanted to move to Vegas, so I'm actually a post-spring breaker," said visitor Lauren Frieder. "I just got out of graduate school, so I'm trying to come down here and find a dream in Vegas and a job."
Safety and security are priorities while MTV is here. Security guards can be seen everywhere near the pool party at the Palms. The party is also closed to minors.